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E-commerce Email Relevance: 10% more revenue from 3 personalization tactics | MarketingSherpa http://t.co/iryYyBWZ
August 08, 2012
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These markets are conversations. Their members communicate in language that is natural, open, honest, direct, funny and often shocking. Whether explaining or complaining, joking or serious, the human voice is unmistakably genuine. It can't be faked.
E-commerce Email Relevance: 10% more revenue from 3 personalization tactics | MarketingSherpa http://t.co/iryYyBWZ
August 08, 2012
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